Plastic Free July with CIVIQ and ELKAY

Two children refilling their bottled water from Elkay Drinking Fountain as part of plastic free July

Plastic Free July is here!

One of the biggest challenges our communities face today is the presence of single-use plastic that eventually find their way into our landfills. Scientists and environmental groups have not found a solution to dispose of single-use plastic properly, and so plastic packaging will continue to be a problem for generations to come. 

Environmental Impact of Plastics

Some of the issues of single-use plastic exist in its overall environmental impact. The production process of single-use plastic products causes harm to the environment from the beginning. Many of the materials used to make plastic are non-biodegradable, which means that even these products accumulate in landfills or the environment. Scientific data shows that the global waste generation correlates with the gross national income per capita, so more developed countries consume more single-use plastic waste products.  

More than 300 million tons of plastic are produced each year, and 50% of this is the production of single-use plastic/packaging. The graph below comes from a study conducted in 2017 on the product lifetime of plastic produced for different sectors:  

We assumed lognormal distributions with means ranging from less than 1 year, for packaging, to decades, for building and construction (Fig. 1).

We can see that Packaging has the highest consumption rate in the first year of its production, and disposed of in the same period, this is followed by the manufacturing of Consumer & institutional products, which have a longer lifetime than Packaging. The graph also shows that Industrial machinery and Building and construction plastic products are used for decades.

an infographic of lifecycle of a plastic

Health Impact of Plastic

With the environmental impact of single-use plastic come the dangers that the product poses to our community’s health. Plastic debris has been found in all major oceans and has contaminated freshwater supplies as well. A study conducted in 2016 showed the presence of microplastic in the Southern Hemisphere oceans. The presence of microplastic in our oceans has resulted in these fragments’ presence in the fishes that we consume.

an info graphic of 25% of fish contained plastic
Some fishes would intentionally eat microplastics thinking they’re food and up to 33% of the population of certain fish species have microplastics present in their bodies.

Plastic Free July

Plastic Free July is a movement that started in Australia and has spread across the globe. The campaign aims to promote a plastic-free lifestyle by highlighting the simple steps that individuals and companies can take to reduce and even eliminate single-use plastic waste.

Some of these steps include: 

an infographic reducing and even eliminate single-use plastic waste


As family-owned businesses, CIVIQ and ELKAY are passionate about our promise to deliver products that build and protect healthier, happier communities. Our products are designed to fight the consumption of single-use plastic waste as they can be installed in any environment where drinking water is essential.

ELKAY’s range of EZH2O units has strong, hygienic features that are well-suited for indoor environments such as schools, gyms, and offices:

Find out how many bottles your community has saved from the landfill!

award or achievement trophy icon

ELKAY units feature a Green Ticker (TM) counter which tells you how many bottles have been saved from landfills! You can promote a new plastic-free lifestyle within your communities by celebrating your small and big wins by announcing the milestones that you set in saving the environment from single-use plastic.

Drinking water stations
Hand washing stations
Outdoor showers
Notice board & poster displays
Bicycle security
Wayfinding signage
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